Between 9 and 10 May has conducted the first Tourism Marketing Forum Latin America, drugs in which they were convened key players in the tourism sector, representatives of public and private.
This important event, developed in the field of Foreign Ministry in Buenos Aires Argentina, was organized by Destination Argentina and Iggy Travel Consulting, under the auspices of Ministry of Tourism of the Nation.
It was carried out in the lounge Manuel Belgrano Auditorium of the Ministry of Foreign Affairs, was chaired by the Minister of Tourism and head of the National Institute of Tourism, Enrique Meyer and attended the Support Manager Tourism and Investment Promotion Chancery Argentina, Jaime Beserman, To the president of Argentina, Annie atom; director Iggy Travel Consulting, Hernán La Colina, President of Cordoba Tourism Agency Lic Gustavo Santos and the Director General of La Posada del Qenti, Eng. Miguel Cane, provincial authorities, national, and industry executives.
During the lectures topics as "ideas and tools to attract demand in a hypercompetitive environment" addressed, making an important contribution to the development of the tourism industry as it allowed the audience to hear and discuss experiences , discuss strategies and plan strategies, market research, Product Development, reservation systems, the substantial importance of new online technologies, Press and PR.